How to Customize Your LinkedIn Content Strategy
Determine Your Content Goals For Professional Branding Success
Today the term “network” is used to describe both a professional group and a digital community. Historically, networking took place face-to-face. A large percentage of networking happens online now. More than ever, networking is dependent on a Content Planning Strategy.
In the past your networking strategy included lots of time focused on direct contact. Now your networking time should include significant online activity focus. The networking is different and centered around targeted content.